Grow and manage your subscribers

Your subscribers are yours. They sign up on your site with a Mailing list block, and you can email them whenever you like, whichever podcast app they use.

Bring a list you already have

1. Go to Audience → Subscribers and choose Import.
2. Say where the list is from: Mailchimp, Substack, another email tool, or a spreadsheet. Then pick your CSV file.
3. Say how they asked to receive emails. Imported subscribers don’t have to confirm again.

Choose Add subscriber to add one person by hand, and Export to download everyone as a CSV file.

Tags and segments

• Tags: open a subscriber and choose Edit tags, like vip or newsletter-2024. Imports can bring tags with them.
• Segments: choose New segment and pick the tags and status to match. Segments update by themselves as your subscribers change, and you can send a post to just one.

Subscriber status

• Confirmed: they’ll get your emails.
• Not confirmed yet: they signed up but haven’t clicked the link in their confirmation email. Choose Request confirmation to send it again.
• Unsubscribed: they’ve asked not to get emails. They stay on your list, so they’re never emailed by mistake, but nothing goes to them.